- The Governor General of Canada

The contents of this Register are intended for research purposes only. The heraldic emblems found in the Register may not be reproduced in any form or in any media without the written consent of the Canadian Heraldic Authority and/or the recipient.
S B R International Inc.
Toronto, Ontario
Grant of Arms, Supporters, Flag and Badge
August 15, 2008
Vol. V, p. 329
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Blazon
Arms
Gules two torches in saltire surmounted by a sword Or;
Crest
A beaver couchant proper holding a scroll Or bound with a ribbon Sable semé of mullets Or;
Supporters
Two moose proper each gorged with a collar Sable edged Or, that to the dexter semé of mullets, that to the sinister semé of crosses patté Or, standing on a mount of ivy Vert set with maple leaves Or, trilliums and roses Argent;
Motto
DISCIPLINA • FIDES • PERSEVERANTIA;
Symbolism
Arms
The torches convey the idea of illumination, and therefore refer to SBR’s work in seeking the best way forward for client companies. The sword indicates discipline.
Crest
The beaver is a Canadian animal and also a builder and a symbol of hard work. The scroll refers to the firm’s work in training, and its ribbon relates to the collar of one of the supporters.
Supporters
The moose are majestic Canadian animals. The maple leaves, trillium flowers and white roses indicate the firm’s location in Canada, Ontario, and Toronto.
Motto
Meaning, “Discipline, faith, perseverance”.